General Questions About Protractor Media
What exactly do you do?
I’m sure you are aware that sometimes Construction Businesses have a hard time getting clients and leads from the internet.
Given all of the changes that constantly occur in Social Media Marketing, Google SEO, and Digital Marketing, we take away all of the guesswork for you and give you a contractor website and SEO service that will help your business rank well in Google, increase your lead generation, and develop your brand’s reputation.
What services do you provide?
Every construction company is in a different stage of business. However, when it comes to building your online presence, the principles are the same. We have refined our contractor website and seo processes into streamlined packages that save you money while giving you the most marketing bang for your buck.
So in a nutshell, we provide the following services:
- Website Audits
- Contractor Website Built For Your Brand
- The Best Maintenance You Could Ask For
- Google Search Optimization For Contractors
Here are the next steps that you need to take:
- Signup for the package that fits your current need
- Go through the onboarding sequence entirely
Common Local Contractor SEO Questions
What is Search Engine Optimization (SEO)?
SEO (Search Engine Optimization) for Construction Companies and Contractors refers to the process of obtaining traffic from “natural”, “organic”, and “free” search engine results. We will analyze the technical ranking factors both on your website and off against the competition, and develop a strategy that will improve your Google rankings.
Do you guarantee Google rankings?
We guarantee that our services will result in your website generating more targeted impressions and more traffic. We don’t guarantee any specific Google positions.
What is the Difference Between On-Page and Off-Page SEO for Construction Businesses and Contractors?
Off-Page SEO involves everything regarding optimization that occurs external to your website. Outreach activities, content distribution, citation building, and link building all belong to the “Off-Page” phase of the optimization process.
On-Page optimization, on the other hand, refers to everything that occurs internally on your website. IP address hosting, hosting, load-speeds, content interlinking, geo-mapping, markup tagging, content creation, site structuring, content optimization, media optimization, meta information, and website code all are “On-Page’ optimization factors.
My website has disappeared from Google, are you able to help me?
Yes, we can help you. Although websites can go through a “Google Dance” time of ups and downs within the SERPS, when a website disappears from Google, in most cases, it is an indication of a penalty.
We will conduct an investigation to determine what the root cause of the problem is and then make whatever corrections are necessary to restore your website. You also can test your website to see if a Google algorithm penalty has affected it.
What is the difference between organic SEO and Local SEO?
Local SEO involves taking search engine optimization steps that will help a local business rank with the top 3 local map results for a certain location. This is also referred to as Google My Business Listing optimization. SEO, on the other hand, refers to optimizing a website so that it ranks high with the organic search results for certain search terms. They each have a different optimization process and both can be done simultaneously.
I don’t have an actual physical location in a certain city I would like to have a listing show up within the Google search results. It is still possible to optimize to show up there?
It is stated in the guidelines for Google My Business that you must have a “real-world physical address in order to claim a business listing for any specific location. Since Google views Incorporated Cities as being separate cities in its local ranking factors, what we recommend is that you have a legitimate physical location that you can claim for your business. Contact us for more information.
Why has the number of visitors to my website gone down?
There are many different reasons why traffic to your website could significantly and suddenly drop. It could be a problem with something as basic as the analytics code being accidentally removed following an update to your website, or it could be something more serious like Google penalizing your website.
There are many different things that need to be checked in order to determine the reason for your decrease in traffic. We have a list to help determine the cause.
Didn’t find what you’re looking for? Send us your question/s. Please provide as much information as you can so that we can assist you better. Thank you!